Customer Data Platform (Cdp)

  Address - United Kingdom

  Contact details - 565656565

  Tender notice no. - 76454545

  GT Ref Id - 79956036

  Document Type - Tender Notices

Description - Description The BBC is looking for the service of a Customer Data Platform (CDP), which will be responsible for data management, campaign management and activation. The service will ingest, host, model and manage data by connecting to the BBC’s dat a warehouse, and will manage platform access to this data. It will also oversee campaign creation, orchestration and activation across multiple owned, CRM and paid media channels.The spend range is over the term of 7 years.This includes 1 year for integration/transition, named "Year 0", and a period of three (3) years from the Service Commencement Date (the “Initial Term”). The Contract may be extended for further 3 years from the end of the

Gt Ref Id - 79956036

Deadline - Apr 25, 2024