Description |
1.1.1 The India Brand Equity Foundation (IBEF) is a Trust established by Department of Commerce. Ministry of Commerce & Industry. Government of India. IBEF’s primary objective is to promote and create international awareness of the Made in India label in markets overseas and to facilitate dissemination of knowledge of Indian products and services. Towards this objective. IBEF works closely with stakeholders across government and industry to promote Brand India. 1.1.2. IBEF proposes to appoint an agency for the content generation and updation of its website www.ibef.org. The website is one of the best information providers about the Indian economy including the various sectors and States. The IBEF website is one of the most prominent websites when searched for several important relevant keywords. The RFP is only for the content requirements of the IBEF website and not for technical maintenance. 1.1.3. The Agency should be a multi-disciplinary content house that has diversified interest in working in the area of research, content generation and web content management. Agencies need to have a strong content background. Prior experience in handling a similar project will be an added advantage. 1.1.4. The Agency would be appointed for a period of one year, further renewable for a period of one year depending on the performance of the agency. 1.1.5. Interested Agencies are invited to submit their proposals for the assignment, which must include the following, as detailed subsequently in this document: b. Eligibility Proposal Technical Proposal Financial Proposal |