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Country - United Kingdom
Summary - Audience Interactive Social Media Toolkit
Deadline - Oct 17, 2025
GT reference number - 119343076
Product classification - Communication and multimedia software package
Address - United Kingdom
Contact details - 565656565
Tender notice no. - 76454545
GT Ref Id - 119343076
Document Type - Tender Notices
Description - Description: ScopeReferencePROC/2025/48DescriptionThe BBC currently relies on IMI Social to capture, route, and curate audience contributions from SMS, social media, and WhatsApp, integrating them into BBC production workflows. This enables various o n-air applications, such as reading SMS messages on the radio, playing WhatsApp voice notes, and rendering audience data for on-screen graphics. The platform processes millions of messages each month across radio, podcasts, news, and TV.Audience contributions via social media and SMS are a vital editorial component of live radio and TV programmes, often shaping content in real-time. Approximately 4,000 BBC users rely on the system to receive, mod
Gt Ref Id - 119343076
Deadline - Oct 17, 2025
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